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Chillax

About Chillax

The Chillax concept examines the popularity of luxury spa products that can be used at home.

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The number of home-use spa products featured in media outlets such as Vogue and Glamour is increasing, with body care, shower products, nail care, bath additives and spa sets all proving popular.

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Existing players in this market include The White Company and Temple Spa, both boasting a range of luxury spa products.

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Chillax

Due to this identified trend, we’ve developed five luxury spa product concepts, carefully created to leave consumers feeling pampered from head to toe. AAAAAND Chillax…

Hemp oil, a product whose use in new product launches grew by 170% between 2018 and 2019, is a crucial element here. One notable head care formulation that Surfachem developed included 1% hemp oil (INCI: Cannabis Sativa Seed Oil) from Aldivia for conditioning, with regenerating and anti-inflammatory attributes.

Fragrances

Here’s some of our fragrance pairings for this concept;

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Chillax Webinar

Thursday, 16 April 2020

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